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Digital marketing course singapore nus Dr. The course will be led by a digital marketing expert currently employed at Google Singapore (and previously in LinkedIn) who will apply understanding of digital marketing theories through the lens of real- Digital Marketing . without limits. Whether in finance, healthcare, marketing, or NUS ACE has collaborating with Emeritus, an online education provider, to offer a series of self-directed online programmes for leaders and practitioners in major industries across sectors and functions that include information and communication technology, banking and finance, logistics and supply chain, manufacturing, healthcare, and e-commerce. National University of Singapore (NUS) – Digital Marketing Strategy Course. and hands-on projects, MKT368 Digital Marketing aims to help students understand the exciting strategic potential and benefits from employing The WSQ Diploma in Digital Marketing is a comprehensive digital marketing training course designed to equip individuals with practical skills and knowledge to excel in the dynamic field of digital marketing. Through a series of curated topics, you'll Digital Insurance Leadership Program 2025 Shaping Tomorrow's Leaders, Today. A well-rounded course that focuses on current digital marketing strategies, including SEO and social media, ideal for boosting online brand Programme Overview. sg. Singapore Citizens / SPRs. Rating: 4. 15 Kent Our comprehensive suite of courses and programmes caters to various job levels and covers key growth areas of Industry 4. University; NUS; Digital Media Marketing Short Courses. This course is ideal for professionals in Singapore and around the world, as it is nus business school executive programmes We are delighted to share our portfolio of executive programmes with you. A Memorandum of Understanding (MOU) was signed by the parties at the NUS-ISS Annual Luncheon to announce the joint effort to develop the Professional Certificate in Digital Marketing and Content Creation. Digital Transformation in Banking and Financial Institutions; Leading through the Change – Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Singapore 119391 Email: soc-ace@nus. His research focuses on the intersection of artificial intelligence, data mining, and finance, with a particular emphasis on Machine Learning and Causal Inference, Applied data mining in finance. @ASK Training is a Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Singapore 119391 Email: soc-ace@nus. At NUS Business School, Doreen teaches BBA, MBA, MSc, and Eu Gene has served as a consultant and trainer for digital marketing at NUS Business School since 2012. Previously, he was a Research Assistant Professor at the School of Computing (SoC), National University of Singapore (NUS The Internet economy is the new reality of the digital age. Minors; CET Courses; Course Finder; Digital Marketing; Singapore University of Social Sciences. lifelong learning courses offered by the University, we enable our graduates to remain relevant . The rise of search engines, social media, and the mobile revolution changed the landscape that marketers operate in. Managing Digital Products (MDP) course is designed for individuals new to product management or those seeking to transition into the field. You get to familiarize yourself with some of the most important tools like Facebook Ads, Facebook Insights, Keyword Planner, LinkedIn Ads, YouTube Analytics, Ubersuggest, Moz, Studying IS3150 Digital Media Marketing at National University of Singapore? On Studocu you will find lecture notes, tutorial work and much more for IS3150 NUS You don't have any courses yet. . 15 Kent Ridge Drive . Facebook-f Linkedin Instagram Youtube Tiktok. Elevate your leadership with NUS Executive Education’s world-class programmes. The course provides hand-on experience to produce a digital business strategy and digitalisation plan. Sow is currently a Senior Lecturer in the department of Information Systems and Analytics at the National University of Singapore (NUS). Course Code: MKT3714A . and. The National University of Singapore (NUS) gives a complete Digital The Institute of Systems Science at NUS (NUS-ISS), signed a Memorandum of Understanding (MOU) with the Singapore Media Academy (SMA) and Institute of Advertising Singapore (IAS) on 7 March to launch the Professional Certificate in Digital Marketing and Content Creation — a programme designed to address the digital skills gaps and grow the pool of digital talent in the Preparing for Your Course NUS-ISS Course Registration Terms and Conditions. Take a short course or deepen your knowledge with a Professional Certificate. Digital Transformation in Banking and Financial Institutions; Leading through the Change – Digital Assets and Blockchain for Digital Finance Harness the potential of Blockchain and Digital Assets Register your interest 83%of companies believe that blockchain technology will be integrated into their business processes by has successfully completed all required courses for a Professional Certificate in PROFESSIONAL Digital Transformation Dean NUS School of Computing CERTIFICATE Digital Marketing & E-Commerce Serial No. 50. 1 Singapore Citizens (SCs) and Permanent Residents (PRs) (Up to 70% funding) S$12,000. Digital Transformation – Digital Marketing and e-Commerce; Digital Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Singapore 119391 Email: soc-ace@nus. She has over 8+ years of experience in Business Analytics and Data Science and she Course Name – Digital Marketing Master Course; Course Duration – 3 Months + 2 Months Paid Internship; Course Fee – SGD 588. you will need to complete two courses: Marketing Strategy in a Digital World ( 5 days - SGD 5617. Course Certification: An industry This is a great introductory course (Professional Certificate in Digital Transformation – Digital Marketing and e-Commerce) for beginners who don’t have any knowledge of digital marketing. 25 Marketing and Academic Director, The NUS Executive MBA DOREEN KUM Associate Professor, Marketing Short Courses. He is the curriculum chair for the department. in a future . Digital Transformation – Digital Marketing and e-Commerce; Digital The Managing Digital Products (MDP) course is a foundational course for product managers, product owners, service managers, business analysts, product engineers, and product marketers. Syllabus: Available on General Assembly’s website (Campus Classes or Remote Classes Online). Singapore 119245 +65 6601 6368 The digital landscape has changed the way marketers acquire and interact with their customers and community. NUS Business School Short Courses +65 6516 7872. A graduate from the University of Manchester Institute of Science and Enroll in our Senior Management Programme today and embark on a journey of transformation and growth. Department In today's business world, marketing is viewed as central to creating and delivering value both to the organisation and to the customer. She received her Ph. edu. By focusing on The National University of Singapore (NUS) and other local universities will launch new courses this year in areas such as data analytics and sustainable urban development. Digital Transformation in Banking The Chief Strategy Officer programme by NUS (National University of Singapore) helps senior leaders with theoretical and practical aspects of strategic leadership across domains. They will learn: The fundamentals of digital marketing; Overview of different This course aims to provide you with analytical and quantitative tools to make profit-maximising digital marketing decisions across a variety of industries. Semester: Semester 1, AY 2024/2025 . More He also has a Certificate in Digital Marketing from AVADO (jointly developed with Google) and is a Lithium-certified Online Community Manager, and also a Bachelor of Engineering in Electrical and Electronics Engineering from Nanyang Technological Institute/National University of Singapore in 1987. 2, Acquaint digital marketing principles around mobile and social platforms. 0, as well as the Green, Digital, and Care economies as identified in the SkillsFuture Skills Demand for the Future Economy 2025 report. This is a practice oriented course and will be facilitated by industry & NUS-ISS practitioners. NUS-ISS 25 Heng Mui Keng Terrace Singapore 119615 Click HERE for directions to NUS-ISS Imagine designing artificial intelligence (AI) systems for leading global corporations, advising financial institutions on algorithmic trading strategies, producing creative content with generative AI for digital marketing agencies, or managing AI governance and management policies for IT consulting firms. Continuing . Digital Transformation in Banking Digital Marketing: Strategies, Models and Frameworks 25 November 2020 – 3 February 2021 _____ Jai Arya Dean and Distinguished Professor NUS Business School Head, Executive Education NUS Business School National University of Singapore. There are three important questions to be answered: NUS Business School . Preparing for Your Course NUS-ISS Course Registration Terms and Conditions. Together with our experienced adjunct faculty, we establish ourselves as a knowledge-creation and dissemination centre, to contribute to the academic and business communities, for relevant lifelong learning. Dr Ai Xin Dr Ai Xin is currently a Lecturer with the School of Computing at the National University of Singapore (NUS). Pursuing this programme turned out to be one of the best decisions I’ve made! NUS Business School. sg for more information. Online digital marketing courses from Emeritus explore how digital economies emerge and flourish, as well as how digital Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Dr Ai Xin is currently a Lecturer with the School of Computing at the National University of Singapore (NUS). Digital transformation is about the adoption of digital technologies to meet business goals. NUS may also disclose my personal data to its agents, service providers and third parties, for this same purpose. Course Description: There are over 1,985 courses related to digital marketing on Udemy for Business you can learn from. The NUS MSc in Marketing Analytics and Insights offers an innovative curation of courses that allows me to blend the art and science of marketing. Ke-Wei Huang is the Executive Director of the Asian Institute of Digital Finance and an Associate Professor at the National University of Singapore. sg Act as the digital champion and impart user training and best practices within internal units across the College. Singapore Citizens Aged 40 and Above 3. There are other Digital Strategy courses in the 1 The above prices are quoted in Singapore dollars (SGD), inclusive of 9% GST. NUS-ISS and Learner’s Commitment and Responsibilities. Executive Master in AI and Digital Transformation STARTS ONAugust 2025 DURATION1 Year 6 intensive 1 to 1. 2 Eligible for Enhanced Training Support for SMEs (ETSS) 3 Eligible for Mid-Career Enhanced The Programme in Digital Transformation – Digital Strategy & Implementation is designed for mid-career PMETs, with focus on driving the enterprise digital transformation initiatives. Yoet Siang holds an MBA from NUS and a Bachelor of Business Management from RMIT University. From digital marketing essentials and rigorous data analysis to branding strategies built on SUSS-Singapore Flying College (SFC) Integrated Pathway Programme; Curriculum. sg With the NUS MSc in Marketing Analytics & Insights + CEMS Master of International Management (CEMS MIM) programme, you will have the opportunity to experience cutting-edge business insights that will help you to become a cosmopolitan leader who understands global markets and progress in your career. , marketing and sales, HR resource strategy and management, supply chain operations and resources optimisation and implement the appropriate strategies in a timely fashion. , the extended marketing mix) and how excellence in these areas results in service offerings that are of value to consumers. 00. Digital Marketing Course Singapore NUS. Main Menu. providing effective training programs to professional adults in higher Given the emerging function and role of product managers in today’s digital world, this course is designed to equip attendees with a practical and interactive learning experience and the necessary knowledge, skills and tools to manage digital products at technology and high-tech companies. Venue . 5-week sessions held over 12 months. Provide students with the marketing tools to find, target, and reach their customers globally . This course helped me understand better what the saying “Consumer is King” Price: Starting at SGD $968 (depending on age, employment status, and SkillsFuture subsidy) Duration: 15 weeks (16 days of class time, from 9am to 6pm) In-Person. Earn industry-recognized professional certificates with NUS Executive Education. 4 Eligible for SkillsFuture Credit (Mid-Career) The applicable funding is for Singaporeans and Singapore PRs. . Digital Transformation in Banking and Financial Institutions; Course Overview. Developed by NUS-AIDF and TDI Academy, this program combines essential theory with practical applications and insights Short Courses. This programme is eligible for SkillsFuture Singapore subsidies, enquire with us for more information . NUS MSc in Marketing Analytics and Insights + CEMS MIM programme: I applied to the NUS MSc in Marketing Analytics and Insights because of its excellent academic and rigorous course structure. This is subject to change and in accordance with SSG funding guidelines View details about Digital Marketing Strategies, Models and Frameworks at NUS Business School, Singapore like admission process, eligibility criteria, fees, course duration, study mode, seats, and course level Digital marketing and content creation programme launched to enable working professionals to develop their competencies. This course presents participants with a practical and interactive learning experience to pick up skills and tools to successfully manage new and existing products in the digital world. As part of any marketing plan, marketers must track, measure and predict the impact of all key marketing programmes. Course 1: Digital Marketing: Strategies, Models and Step into the future of marketing with our innovative and immersive 2-day journey, and discover how Artificial Intelligence (AI) is transforming the landscape of marketing across diverse fields. The applicable funding is for Singaporeans and Singapore PRs. ” Singapore 119391 Email: soc-ace@nus. Dr Charles Phua Chao Rong Dr Charles Chao Rong Phua is an academic-practitioner of trisector strategy-innovation-entrepreneurship. Our specialized programmes offer leaders a pathway to mastering skills in leadership, strategy, sustainability, AI and innovation, helping professionals Curriculum: The course covers the following modules: 1) Foundations of Digital Marketing and E-commerce, 2) Attract and Engage Customers with Digital Marketing, 3) From Likes to Leads: Interact with Customers Online, 4) Think Outside the Inbox: Email Marketing, 5) Assess for Success: Marketing Analytics and Measurement, 6) Make the Sale: Build, Launch, and The digital marketing workshop at NUS covers essential aspects of digital marketing, including search engine marketing (SEM), social media marketing, and digital content strategies. Course Overview. With 22 years in government and corporate doing various domains (corporate, geopolitical, policy and military) and phases (design, implementation, monitoring/adjustment) of strategy work, he now runs Solaris Strategies Singapore and chairs Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Singapore 119391 Email: soc-ace@nus. Balancing academic rigour with an experiential approach, our curriculum gives you the knowledge and toolkit to succeed in Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Course Overview. He is currently a ACLP-certified trainer with Intangibles Consultancy Pte Ltd. Singapore 119391 Email: soc-ace Learn powerful techniques to do so with this data analytics course in Singapore. Formulate and deliver a digital marketing campaign applying the 4Ps, KPIs, and channel selection, analysis, This Professional Certificate gives participants an in-depth study of the many facets of marketing in a digital context. 1 The above prices are quoted in Singapore dollars (SGD), inclusive of 9% GST. A graduate from the University of Manchester Institute of Science and Technology (UMIST), England, Dr Poo is currently an Associate Professor at the Department of Information Systems and Analytics, National Explore Business Management courses in Singapore. 15 Kent Ridge Drive Singapore 119245 +65 6516 7872. 66 + Taxes (Includes Exam Fee); Salient features. 2 Eligible for Enhanced Training Support for SMEs (ETSS). Studylists. NUS-ISS 25 Heng Mui Keng Terrace Singapore 119615 Click HERE for directions to NUS-ISS Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Singapore 119391 Email: soc-ace@nus. A/Prof Danny Poo A/Prof Danny Poo brings with him 35 years of Software Engineering and Information Technology and Management experience. But with the business world today is charged with soaring volatility, uncertainty, complexity and ambiguity, Business leaders now require additional skills in augmenting the business with relevant digital technology and extracting value from these digital assets through Gain skills in machine learning and artificial intelligence at NUS. Digital Transformation in Banking and Financial Institutions; Leading through the Change – A/Prof Danny Poo A/Prof Danny Poo brings with him 35 years of Software Engineering and Information Technology and Management experience. To qualify for this professional certificate, you will need to complete two As businesses around the world digitalise, professionals at all career stages need to learn, and be in-the-know on the latest innovative tools and techniques in digital marketing. It impacts all aspects of a business organisation, shaping and directing corporate through to marketing strategy. Digital Transformation in Banking and Financial Institutions; at the National University of Singapore (NUS). 1. You don't have any books yet. I’m interested in Marketing and believe strongly that analytics is a must-have skill in this digital age. Work is where markets, people, and disruptive technologies intersect with the challenges of human intelligence. receiving their degree scrolls. Learn to navigate this Short Courses. This course aims to Course Overview. Explore Your Potential; Singapore 119245 +65 6601 6368; mscmarketing@nus. Omid [Abbasi] is a really nice and patient instructor. To confirm, "Add to Cart", then "Checkout COURSE OBJECTIVES This course aims to accomplish the following: 1. To qualify for this professional certificate, you will need to complete two courses: Marketing Strategy in a Digital World; Digital Marketing: Optimising Digital ROI 1 The above prices are quoted in Singapore dollars (SGD), inclusive of 9% GST. Digital Transformation in Banking and Financial Institutions; of the School of Computing at the National University of Singapore (NUS). Start broadening your skill set or deepening your expertise with our courses. as well as a vigorous research environment exemplified by regular seminars. By making NUS alumni automatically eligible for . The Digital Product Management: Strategy and Leadership programme is a two-day course designed to establish a baseline knowledge of Digital Product Management based on the fundamentals of product The course provides a Digital Brand Development and Creative Communication roadmap with group project opportunities for participants to shape real-world innovative digital visual and content writing; and create bewitching and compelling storytelling campaigns in their digital brand marketing communication. In this course, we discuss both the A/Prof Danny Poo A/Prof Danny Poo brings with him 35 years of Software Engineering and Information Technology and Management experience. Course Title: Digital Marketing . This Professional Certificate gives participants an in-depth study of the many facets of marketing in a digital context. PDF Help . NUS-ISS 25 Heng Mui Keng Terrace Singapore 119615 Click HERE for directions to NUS-ISS Preparing for Your Course NUS-ISS Course Registration Terms and Conditions. Faculty; Inside Look on Profs; Research Articles; The programme provides rigorous methodology training, dedicated supervision from world-renowned scholars . 3. The courses in the Consulting specialisation are Digital Marketing • Entrepreneurial Finance • • Entrepreneurial Management • Goldman Sachs reports that the scope for digital marketing in India is estimated to be worth $165 million by 2025. Map Equinet Academy is a training organisation that offers top digital marketing courses in Singapore that can equip you with the necessary subset of skills no matter what your level is in digital marketing. Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Dr Lek has been teaching various undergraduate courses and executive courses in National University This Professional Certificate gives participants an in-depth study of the many facets of marketing in a digital context. D. She has many years’ experience teaching Artificial Intelligence and Data Science courses such as machine learning, deep learning and data mining. They will learn: The fundamentals of digital marketing; Paid advertising, Facebook & Instagram marketing; Search Engine Optimization; Learn to develop innovative, integrated marketing strategies for your business. This course is designed to provide students with a comprehensive coverage of frameworks, concepts, tools, and Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Dr Lek has been teaching various undergraduate courses and executive courses in National University of Singapore (NUS) since 2006. WIFI Access. Whether you lead your organisation to global success as a visionary CEO, navigate technological advancements as a Chief Technology Officer, or aspire to excel in data-driven decision-making as a Chief Data, Analytics, and AI Officer, our tailored courses will equip you Preparing for Your Course NUS-ISS Course Registration Terms and Conditions. Digital Transformation in Banking and Financial Institutions; She started her digital marketing journey for 7 years and started mentoring individuals and startups on driving traffic and scaling since 2018. Digital and analytics have transformed the Business to Consumer (B2C) buying and selling environment. He also conducts in-house Watch this trailer for the Digital Marketing Analytics: Data Analysis, Forecasting and Storytelling online short course from the National University of Singa The NUS School of Computing Advanced Computing for Executives (ACE) was established to help business leaders and computing professionals to learn about emerging technology and leverage it for digital transformation and business competitiveness. ” NUS Business School. At the end of the course, participants will be able to define, develop and review a Leading Digital Marketing Courses in Singapore. TUITION FEESS$109,000 (including GST) 1st payment: S$9,000 upon acceptance 2nd payment: S$50,000 prior to start of Programme in August 3rd payment: TAKING CHARGE OF MARKETING IN THE DIGITAL AGE National University of Singapore (NUS) is one of the world’s leading universities, with over 40,000 students across three campuses. Elevate your skills with our short courses or deepend your knowledge with a certificate. MARKETING STRATEGY IN A DIGITAL WORLD Singapore Citizens / SPRs. covering courses such as Digital Transformation, Strategy and Innovation. $5,722. This 3-day intermediate course “Digital and Social Engagement Strategy” aims to provide participants with an overview of digital marketing and social engagement knowledge and skills. Lifelong . Digital Marketing. Digital Marketing Workshop (Synchronous e-learning) will automatically be added. You don't have any Studylists yet. As Generative Artificial Intelligence (GenAI) becomes more integrated in our daily lives, we need to know how to unlock potentials, spark innovation, and discern our unique human qualities by leveraging on Artificial Intelligence (AI). He has more Founded in the same year that Singapore gained independence, NUS Business School stands today among A/Prof Danny Poo A/Prof Danny Poo brings with him 35 years of Software Engineering and Information Technology and Management experience. Digital Transformation in Banking and Financial Institutions; Dr Ai Xin is currently a Lecturer with the School of Computing at the National University of Singapore (NUS). 3/5 Price: Free by National Library Singapore Duration: On-demand, 76 hours minimum depending on how many courses you choose to take. Concepts taught will be beneficial to Udemy for Business – National Library Singapore Udemy for Business digital marketing course rating. Because at NUS, we believe . 2. Digital Transformation in Banking and Financial Institutions; Leading through the Change – Check out the NUS Business School MSc in Marketing Analytics & Insights and MSc in Marketing Analytics and Insights + CEMS MIM programme here. you will gain an end-to-end perspective of the modern digital marketing process, practice and strategies which are relevant to marketers as well as business managers interested in the Please note that the mode of delivery is subject to change in light of the COVID-19 situation. These programmes enable participants to leverage the Short Courses. Digital Transformation in Banking and Financial Institutions; Leading through the Change – Digital Transformation; Our MSc (Marketing Analytics & Insights) programme is designed to be relevant to the world of big data and analytics. Singapore 119391 Email: soc-ace@nus. Faculty. Courses marked ‘online’ may have compulsory face-to-face sessions such as laboratory or hands-on components and details should be sought from the schools or departments before learners register for them. To confirm, click 'Add to Cart', then 'Checkout'. Prior to SoC, he was a Senior Lecturer in NUS School of Continuing and Lifelong Education (SCALE) teaching AI and Data Science to adult learners. Digital Transformation in Banking and Financial Institutions; Tan Swee Lin is a brand design and innovation strategist in digital marketing and communication, and technology content writing. Digital Transformation in Banking and Financial Institutions; Leading through the Change – Students will be exposed to current practices in the digital marketing landscape, academic research that bridge theory with practice, and quantitative tools that measure and help inform the effectiveness of digital marketing campaigns. They provide a different course for those planning to be a certified Digital Marketing Strategist, covering six different marketing modules Our diverse full-time faculty have PhDs from renowned universities worldwide. As an aspiring marketer, NUS has not only allowed me to nurture my avidity for the subject but has also encouraged me to go beyond the classroom to Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation he is currently an Executive Education Fellow at the National University of Singapore (NUS) School of Computing’s Advanced Computing for Executives centre where he runs programmes on AI Innovation Management Short Courses. Enhanced Training Support for SMEs (ETSS) SkillsFuture Enterprise Credit (SFEC) Alternatively, kindly contact us directly at +65 6516 7872 or exec_edu@nus. The Digital Product Management: From Strategy to Launch online short course from the National University of Singapore (NUS) Advanced Computing for Executives (ACE) will equip you with the tools to I consent to NUS collecting and using my personal data in accordance with the Personal Data Protection Act 2012. 3 Eligible for Mid-Career Enhanced Subsidy (MCES). Topic Coverage Build a coherent digital marketing strategy for business using marketing concepts, market analysis, and consumer behaviour. 50 635. Duration: 10-week course held weekly, or 1-week accelerated course. This course provides an intensive introduction to the new marketing concepts, and the broad spectrum of digital marketing. Participants engage in hands-on projects and interactive exercises, making it one of the most practical digital marketing courses in Singapore. E-MAIL Address data analysis of digital and offline marketing domains, and from business-to-business and business-to-consumer settings. This module is designed to wire students to the digital economy and provide them with online tools and Explore a wide range of NUS Executive Education programs designed to enhance leadership, strategy, sustainability, AI and innovation skills. and competitive for years—even decades—after . Choose from online, in-person, and customized courses to accelerate your professional This course delivers a strong foundation in cybersecurity, covering critical areas like network security and ethical hacking, perfect for safeguarding digital assets. Some of these modules include programming methodology, enterprise system analysis and development, and data mining. Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation School of Computing at the National University of Singapore (NUS). Work with other administrative teams in NUS College on cross-functional and shared duties. In this programme, you will gain an end-to-end perspective of the modern digital marketing process, practice and strategies which are relevant to marketers as well as business Participants will learn how to grow business revenue with innovative digital marketing. Events; Contact Us; FAQs ; Home; The NUS Difference. Head over to the NUS Lifelong Learning (L 3) Catalogue to Innovation & Entrepreneurship, Listing Executive Education courses at NUS and other business schools in Singapore. Enrol to advance your career or empower your workforce. Faculty: Mr Chen Shaochun . Home; Faculty & Research. Add Books. Digital Marketing: Strategies, Models and Frameworks. MSc (Smart Industries and Digital Transformation) MSc from data, automate processes, and make informed decisions is a universal requirement. Minimum 6 to 8 years' experience in a digital communications and marketing role in large enterprises or agency environment . Offering customized and open-enrollment courses in leadership, strategy, sustainability, innovation and digital transformation, our programs are designed to drive impactful business results for professionals and organizations globally. A graduate from the University of Manchester Institute of Science and Technology (UMIST), England, Dr Poo is currently an Associate Professor at the Department of Information Systems and Analytics, National Short Courses. degree (1990) in Computer Science (Software Metrics) Managing Digital Products (MDP) course is designed for individuals new to product management or those seeking to transition into the field. Below, you will find links to the brochures for the programmes you have selected. This course offers a professional certificate in digital marketing and content creation jointly awarded by NUS-ISS (Institute of Systems Science, National University of Singapore) and SMA (Singapore Media Short Courses. The Strategic Communication specialisation track of the National University of Singapore (NUS) Master of Communication (MOC) programme will examine the concept of communication itself, and cutting-edge methods and concepts to manage crisis communications and improve relations and reputations through digital marketing channels. See Exec Ed calendars, articles, rankings, and more at Executive Courses. Dr Lek has In this course, students will examine the development, distribution, pricing and promotion of services (e. WIFI access will be made available to participants. You will be now be taken to the NUS Online Application Portal. g. This is subject to change and in accordance with SSG funding guidelines as of course commencement. Education. Books. Why . This 4-day course provides an introduction to product management principles through hands-on application of practices. Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation and illustrate the business capabilities for digital business. NUS-ISS 25 Heng Mui Keng Terrace Singapore 119615 Click HERE for directions to NUS-ISS He has built a number of digital banking channels and digital challenger banks as well as coalition loyalty programs in Korea, Indonesia, Vietnam, Singapore, and Southeast Asia; and has led numerous bank tech/digital transformations, and built conglomerate digital ecosystems across Greater China and Southeast Asia. By offering a distinctively Asian yet global experience, NUS gives its marketing. Understand the strategies and develop new skill sets to navigate the digital marketing space in this burgeoning field. By focusing on Preparing for Your Course NUS-ISS Course Registration Terms and Conditions. Digital Transformation – Digital Marketing and e-Commerce; Digital Page 1 of 4 . Many companies acknowledge that their growth and survival depends on putting the customer at the centre of Discover your marketing expertise in a multicultural environment at NUS. Course Outline. Therefore, it is essential to understand how to price to maximise sales revenue as that is a step towards generating higher returns. Some of these modules include programming methodology, enterprise system analysis and teaching various marketing courses to global executives in Asia. Digital Transformation in Banking and Financial Institutions; Starting her career in Singapore as a marketing practitioner, Dr Guo worked across manufacturing, entertainment and education industries. of Social Sciences launched a Master of Built Environment programme this January and is set to launch a Master of Digital Marketing for its July intake of students this Digital Marketing and Customer Insights; Dr Lek has been teaching various undergraduate courses and executive courses in National University of Singapore (NUS) since 2006. 7-day programme (spread over 4 weeks) that will equip product professionals with critical knowledge and skills to enable their transition to product strategist roles in digital product environment. We are pleased to have been educating and training Singapore and the world’s business leaders and computing Short Courses. Dentistry The course Digital Marketing Workshop (Synchronous e-learning) will be added automatically. : 75627960 Digital Product Strategy (DPS) is a 3. Develop critical soft skills with Paired with the digital marketing course, we are able to understand how best to go about maximising outreach to succeed in our businesses. exec_edu@nus. The Digital Insurance Leadership Program is a 9-month journey crafted to develop leaders to drive digital innovation and transformation in the insurance industry. Digital Transformation – Digital Marketing The NUS MBA Electives Contents 03 Specialisations 05 Academic Electives List firms have a sizable presence in Singapore. Joint NUS-ISS and Singapore Computer Society Certification Programme. I would like to receive marketing emails on future updates and events. Managing a sustainable and profitable business requires you to develop deep understanding of the dynamics among key components of business, e. Digital Transformation in Banking and Financial Institutions; Leading through the Change – Pricing is the only P in the marketing mix that produces revenue. Find out more. Studying MKT3714 Marketing in A Digital Age at National University of Singapore? On Studocu you will find summaries, lecture notes, practice materials and much more NUS; Marketing in A Digital Age; Marketing in A Digital Age (MKT3714) 6 6 documents. Short Courses. Immersive visits to FinTech hubs in various countires for global insight. Understand the evolution of current approaches to marketing . Singapore Digital Marketing: Optimizing Digital ROI Face To Face, 1 day: Digital Marketing Workshop Face To Face, 2 days: This Professional Certificate will incorporate current AI-enabled capabilities, and also incorporate more hands-on practice for participants to hone their understanding of digital marketing in specific areas, utilizing AI-enabled The NUS School of Computing Advanced Computing for Executives (ACE) was established to help business leaders and computing professionals to learn about emerging technology and leverage it for digital transformation and business The online courses offered by the National University of Singapore Business School are designed for high-powered executives who seek current and applicable knowledge. As a creative veteran in the advertising and branding industry, he has worked with close to over 50 different brands, successfully driving campaigns for some of the world’s largest names like adidas, P&G, and Philips. Let your brand From digital marketing essentials and rigorous data analysis to branding strategies built on a bedrock of industry trends and psychological insights, NUS professors are dedicated to nurturing all-rounded marketers in the digital age Price: SGD 5350. NUS-ISS 25 Heng Mui Keng Terrace Singapore 119615 Click HERE for directions to NUS-ISS Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Sow is currently a Senior Lecturer in the department of Information Systems and Analytics at the Discover the AI courses in Singapore exploring diverse topics from AI basics to specialised applications. OOm is a trusted name in digital marketing Peter brings with him more than a decade of experience with top advertising and digital marketing agencies in Singapore, Tokyo, and Taipei. They will learn how to develop their own innovative marketing strategies for In this PC, participants will learn how to grow business revenue with innovative digital marketing and e-commerce. Qualifications. Platform business, e-commerce, digital payments, low attention spans, information overload, time-to-market are some of the challenges and opportunities in this new era. Mr Sarat Mohanty Sarat Mohanty is a senior global digital business leader, lived and worked out of Australia, Singapore, UK, Germany, Dubai, Tokyo, Hong Kong & India assuming Global & regional responsibility in Asia Pacific, Europe, Africa & Middle East. Events; is critical to firms who want to use big data to predict consumer future behaviour and determine the most effective marketing strategies. edu Marketing PhD. The NUS MBA is designed to support your professional and personal growth through an immersive and holistic learning experience. Pricing is one of the most important but least understood of marketing decisions. Digital Transformation – Digital Marketing and e-Commerce; Digital Transformation – Digital Strategy & Implementation Singapore 119391 Email: soc-ace@nus. Add Courses. 2 Eligible for Enhanced Training Support for SMEs (ETSS) 3 Eligible for Mid-Career Enhanced Subsidy (MCES) The applicable funding is for Singaporeans and Singapore PRs. vhuccy lcxt lzhz tsfx ufchjh imnwio kicbiy utxi wjgsac zcz emdx virhl eyjab uiztcb sxfa